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April 2, 2020 Amelia Wilcox

Incorporate Massage Responds to Emerging Market Needs During COVID-19 Crisis

Introduces Live, Virtual Corporate Wellness Program

(Salt Lake City, UT, April, 2 2020) Incorporate Massage, the leader in corporate chair massage, announced today its new virtual wellness program, Incorporate Wellness. The program provides critical employee engagement and wellness services for businesses with remote employees. 

Amelia Wilcox, CEO of Incorporate Massage states, “We recognized the emerging wellness needs that our clients were communicating to us due to the current remote workforce landscape the coronavirus (COVID-19) pandemic has created. Companies don’t have the same resources they had before. Everyone is trying to adapt, and we wanted to use our resources to help.” 

Virtual interactive wellness services include a range of personalized online experiences, such as massage instruction, yoga, meditation, fitness, nutrition, and life coaching. “We’re excited to provide new services for employees transitioning to working from home. We expect to see many of our clients continue the remote work model even after COVID-19 passes, and they need ways to keep their team connected, engaged and healthy.” says Wilcox. 

Incorporate Wellness provides remote employee wellness benefits on a unique virtual platform. Its customized one-on-one and small group employee experiences are designed to reduce stress, improve health and wellness, and increase employee engagement among all teams—whether remote or onsite. Each wellness experience is personalized to meet individual employee needs, and live sessions allow participants to ask questions, get feedback, and interact with coworkers, fostering an experience of community and connection. 

The proprietary wellness platform tracks stress and engagement among individual employees and across client’s entire companies. Management teams gain access to critical data trends, which give insight into the health and culture of the organization to prove return on investment for wellness programming.

About Incorporate Massage

Incorporate Massage is the leader in corporate chair massage, and now employee wellness. With thousands of certified, professional practitioners working in 129 U.S. markets, Incorporate Massage helps companies improve employee wellbeing, reduce injuries, and improve retention through on-site massage and personalized, interactive, virtual wellness experiences.

Media Contact:

Paul Shin

800.556.2950 x801

[email protected]


Amelia Wilcox

Amelia Wilcox is the Founder and CEO of Nivati (formerly Zenovate) a leader in corporate massage since 2010. Her high-growth B2B company who’s platform provides employee stress management tools that arm businesses with actionable data and positive employee experiences to improve wellbeing, boost morale, and increase engagement.

Amelia has exponentially grown her company from a solo living-room service business to an international technology brand.

Recently listed as a Forty Under 40, Fast 50, Inc 5000 Twice awarded National Woman-Owned Small Business of the Year

Licenses, Certifications & Memberships
Licensed Massage Therapist since 2002
Member of American Massage Therapy Association
Served on Utah Worksite Wellness Council from 2012-2015

Attended Utah College of Massage Therapy
Educated in Nutrition and Exercise Physiology at the University of Utah

Massage Magazine (AMTA's publication)  

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