NEW - Nivati adds financial wellness tool! Learn More

May 3, 2016 Amelia Wilcox

SBA Award Highlights Incorporate Massage’s Community Service

SALT LAKE CITY, May 3, 2016 /PRNewswire/ — The Utah Office of the U.S. Small Business Administration named Incorporate Massage ‘2016 Women-Owned Business of the Year’ at their awards luncheon in Salt Lake City.

The company provides onsite massage services to organizations across the United States.

“This is such an honor to receive this recognition for our growth and service in the community,” said Amelia Wilcox, founder and CEO of Incorporate Massage.

Criteria for the award included community involvement and business growth based on increases in revenue, number of employees and number of locations.


Amelia Wilcox CEO and Founder of Nivati—the employee wellbeing app



“When we began this business six years ago, I never dreamed it would grow this quickly. We have doubled and tripled revenue every year and that kind of growth has really stretched us as a team,” said Wilcox.

Wilcox launched her company in 2010 in a down economy when companies were not spending extra money on their staff, yet they have managed to grow rapidly each year they’ve been in business.

“We couldn’t be doing what we’re doing without the strength my team has shown to bear the stress and pressures that are unique to developing a rapidly growing company,” Wilcox said.

Wilcox donates her time by mentoring and public speaking throughout the community. Her company sponsors the ‘Taking Care of Teachers’ program, which provides massages to deserving schools during Teacher Appreciation week.

Ann Marie Wallace of the Women’s Business Center at the Salt Lake Chamber of Commerce nominated Wilcox and her company for the award.

“I am impressed with Amelia and felt she deserved the nomination,” Wallace said. “She is an inspiration to women business leaders everywhere.”



About Incorporate Massage

Formed in 2010, the company is dedicated to delivering long-term health to employees and financial benefits to organizations through a dedicated team of professional, licensed therapists.

To view the original version on PR Newswire, visit:

Amelia Wilcox

Amelia Wilcox is the Founder and CEO of Nivati, a leader in corporate massage and employee mental health support since 2010. Her high-growth B2B company provides employee stress management tools that arm businesses with actionable data and positive employee experiences to improve wellbeing, boost morale, and increase engagement.

Amelia has exponentially grown her company from a solo living-room service business to an international technology brand.

Recently listed as a Forty Under 40, Fast 50, Inc 5000 Twice awarded National Woman-Owned Small Business of the Year

Licenses, Certifications & Memberships
Licensed Massage Therapist since 2002
Member of American Massage Therapy Association
Served on Utah Worksite Wellness Council from 2012-2015

Attended Utah College of Massage Therapy
Educated in Nutrition and Exercise Physiology at the University of Utah

Massage Magazine (AMTA's publication)